Business & Legal Strategy
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Website · LeadsA website, paid campaigns, employee recruitment, and server-side measurementTic Tac Telecom Solutions Ltd. is one of Israel's largest resellers of HOT, high-speed internet, TV, and mobile, with a wide-reaching sales and call-center operation.
For the company we built a new website, launched paid Facebook and Instagram campaigns for lead generation and customer acquisition, ran an employee-recruitment campaign, connected the company's custom CRM to CAPI, and set up a server-side measurement system for conversion optimization.
By connecting the website, campaigns, CRM, and advanced measurement, we created a digital infrastructure that lets the company manage marketing, sales, and recruitment with greater precision, measurability, and efficiency.
Golf Takes Balls · Event MarketingThe Golf Takes Balls annual golf tournament campaignThe Delta Chamber of Commerce set out to reverse a three-year decline in women's participation in its annual golf tournament. We created a bold event marketing campaign called Golf Takes Balls, spanning strategy, creative, a landing page, social media, public relations, influencer outreach, and post-event nurturing.
The campaign sparked wide media conversation, changed the perception around the event, and turned a routine golf tournament into a bold statement about inclusion and women's presence in business.
The result: attendance doubled, women's participation reached an all-time high, every spot sold out, an additional course was opened and sold out in full, and the organization saw a double-digit percentage increase in women's memberships.Business & Legal Strategy
Peter Ferrari · Business & Legal Strategy
Business & Legal Strategy
