Top 19 Brand Awareness Strategies for Recognition & Growth

Brand awareness is the foundation of any successful marketing strategy. Effective brand awareness strategies, including a well-executed brand awareness campaign, can significantly boost your company’s visibility, customer recognition, and, ultimately, sales. In fact, Studies show that businesses with strong brand awareness experience 23% faster revenue growth, with 89% of marketers prioritizing it as a key […]

Effective Branding for a Company: Strategies Top Marketers Use

A billboard with the the text "Effective Branding for a Company"

Looking to build a strong brand for a company? Effective branding for a company sets you apart and builds customer loyalty. This guide covers essential strategies, including brand strategy, unique identity, and consistent voice, to help your company stand out. Key Takeaways Understanding Brand Strategy A brand strategy is a comprehensive plan that outlines how […]

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Via Marketing Co. is a full-service B2B marketing agency—we bridge gaps between companies’ needs and their in-house marketing capabilities.
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